Thursday, 15 January 2015

Skechers Performance Returns as the Official Footwear and Apparel Sponsor of the 2015 Chevron Houston Marathon

Skechers Performance will proudly return to Houston, Texas on January 18, 2015 as the official footwear and apparel sponsor of the Chevron Houston Marathon and Aramco Half Marathon. Skechers Performance will be exhibiting at the coinciding expo, January 16-18, 2015 where it will debut a limited edition apparel and footwear collection. The division is also excited to announce Meb Keflezighi will be running in the Aramco Half Marathon. Meb will join a host of Skechers Performance special guests comprised of athletes, brand ambassadors and international invitees from around the world.

“We are thrilled to be back in Houston kicking off the 2015 race year as this is an incredible race to be a part of,” said Michael Greenberg, president, SKECHERS. “Meb has a long history in Houston and we are excited to support him as well as all of the runners participating in this remarkable event.”

The Aramco Half Marathon will be Meb’s 2015 race debut after a hugely successful 2014. Meb continues to inspire runners and sports fans around the world with several strong performances this past year including winning the Houston half marathon in 2014, his monumental win in Boston and most recently the first American to finish the New York marathon. Meb will be appearing at the expo on Saturday, January 17th from 12:00 pm – 2:00 pm at booth #920 to sign autographs and greet fans.

On Sunday, January 18th, Meb will race in a red, white and blue singlet featuring the Houston skyline and his trademark Skechers Performance GOmeb Speed 3 shoes. The GOmeb Speed 3 and the entire collection of Skechers Performance co-branded Chevron Houston Marathon and Aramco Half Marathon footwear and apparel will be available at the Skechers Performance booth at the race expo as well as select retailers and exclusive SKECHERS store locations nationwide.

The official Skechers Performance line includes footwear and apparel to commemorate the Chevron Houston Marathon and the Aramco Half Marathon with customized logos and corresponding color schemes including the iconic red, white and blue for the Chevron Houston Marathon and blue and green for the Aramco Half Marathon.

“We are excited to launch the Chevron Houston Marathon editions of our footwear which includes the new Skechers GOrun 4 and our other key technical running products—the Skechers GOrun Ultra 2 and the Skechers GOrun Ride 4,” said Rick Higgins, vice president, merchandising/marketing, Skechers Performance. “As the official partner for the race, we also have a great line up of co-branded performance apparel and accessories for men and women available.”

During race weekend, Skechers Performance will support runners with a graffiti wall where participants and spectators can leave a goal for their race or a supportive message and take their photo with life-size standees of Meb and Kara Goucher. To help fans further cheer on their racers, cheer signs and cowbells will be available on a first come, first serve basis at the Skechers Performance booth. The Skechers Performance is located at booth #609 at the Chevron Houston Marathon Expo located at the George R. Brown Convention Center.

ABOUT SKECHERS USA, INC.

SKECHERS USA, Inc. SKX, -0.39% based in Manhattan Beach, California, designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name. SKECHERS footwear is available in the United States via department and specialty stores, company-owned SKECHERS retail stores and its e-commerce website, and over 100 countries and territories through the company’s global network of distributors and subsidiaries in Brazil, Canada, Chile, Japan and across Europe, as well as through joint ventures in Asia. For more information, please visit www.skechers.com and follow us on Facebook (Facebook.com/SKECHERS) and Twitter (Twitter.com/SKECHERSUSA).

This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, without limitation, the Company’s future growth, financial results and operations, its development of new products, future demand for its products and growth opportunities, its planned opening of new stores, advertising and marketing initiatives, and the expansion and automation plans for the Company’s European Distribution Center. Forward-looking statements can be identified by the use of forward looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements.

Factors that might cause or contribute to such differences include international, national and local general economic, political and market conditions including the ongoing global economic slowdown and market instability; consumer preferences and rapid changes in technology in the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers, decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s annual report on Form 10-K for the year ended

December 31, 2013 and its quarterly report on Form 10-Q for the three months ended September 30, 2014. The risks included here are not exhaustive.The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.
http://www.marketwatch.com/story/skechers-performance-returns-as-the-official-footwear-and-apparel-sponsor-of-the-2015-chevron-houston-marathon-2015-01-15

0 comments:

Post a Comment

 
Design by Free WordPress Themes | Bloggerized by Lasantha - Premium Blogger Themes | Online Project management