Wednesday, 3 October 2012

Reebok continues to encourage fitness supporting the Dubai Women's run


International fitness and sporting brand Reebok has signed an agreement with Dubai Women's Run for the third consecutive year to become the sole outfitters at the 2012 event scheduled to take place in Dubai on Friday 9th November.
Supporting the Dubai Women's Run has been part of Reebok's fitness campaign in the region for the past three years and is in direct response to the ambitions of the international brand to encourage as many people as possible to take part in fitness and lead an active, healthy life.

The partnership will see Reebok provide all participating runners at the event with performance T-Shirts and 100 marshals working with Reebok cotton T-shirts, pants, caps and socks plus the 2012 winner will be kitted out in Reebok footwear and apparel from Fall Winter 2012 collection.

"Reebok is delighted to confirm the continuation of its support of the Dubai Women's Run, commented Mark Greiner, General Manager of RBK Middle East, "Both running and training are central to our strategy and Reebok has developed an extensive range of running footwear, apparel and accessories through our ZigTech and ZigLite collection that has been specifically designed to maximize energy return, aid stability and traction, and to help athletes of all levels run, train and achieve their fitness goals."

The Dubai Women's Run is organized by the UAE Athletics Federation and held under the Patronage of H.H. Sheikh Hamdan bin Mohammed bin Rashid Al MaktoumCrown Prince of Dubai and Chairman of Dubai Sports Council.
http://www.ameinfo.com/reebok-continues-encourage-fitness-supporting-dubai-313499

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